Xbox 360: Power Play
At a Glance
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Xbox 360 processing
power.

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High-definition
visuals.
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Xbox Live online
power.
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Wireless
integration.
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Gamers always first.
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Comments from
developers.
We all know that Xbox 360™ blows
the doors off today's consoles
in the power department. But
just how much power does Xbox
360 have, and why do developers
and gamers agree that it's the
system to beat? Glad you asked!
By now you've already heard how
Xbox 360 puts you at the center
of the most powerful games on
the planet—hence the "360," as
in 360 degrees (geometry
students will recognize that as
the number of degrees in a
circle). To accomplish this
feat, Microsoft® has brought
together a full circle of
powerful factors.
Behold your future—Xbox 360 has
the power!
Processing Powerhouse
The custom-designed Xbox 360
central processing unit (CPU)
runs at a breakneck speed,
thanks to its three separate
core processors that clock in at
3.2 GHz each.
Xbox 360 boasts a custom ATI
graphics processor that clocks
in at a blistering 500 MHz. If
you want to get even more
technical (and who doesn't?)
Xbox 360 can take advantage of
more than four times as many
polygons as the original Xbox®
console, and more than four
times (seeing a pattern here?)
the number of pixels per second.
"Xbox 360 is the best. So we
should
wait
with a great anticipation."
—Ninja
Gaiden creator Tomonuba
Itagaki
The 512 MB of RAM in Xbox 360 is
eight times more powerful than
the original Xbox, in terms of
simple arithmetic. The system
RAM gives developers a unified
memory architecture. Game
creators decide how to partition
it, and all of the hardware
components (like the CPU and GPU)
can access the memory.
The HD Era
High definition is upon us, and
Xbox 360 is ready. Games are
required to be authored for 720p
and 1080i, and all games are
optimized for the 16:9
widescreen viewing ratio. That
doesn't mean you have to have an
HDTV to play Xbox 360 games.
Xbox 360 games always look good,
but they look spectacular on
your high-definition display.
Hard Drive
The elegantly styled hard drive
is physically very small and
detachable, but it still boasts
a whopping 20 GB of space. The
sheer amount of downloadable
content that fits on such a hard
drive is staggering, and now you
can rip more music onto your
hard drive and play your own
tunes as a soundtrack in any
Xbox 360 game.
Smart Power
Xbox 360 utilizes 48 parallel
shader pipelines in the GPU that
developers can optimize to get
the performance they want.. A
huge battlefield in
Kameo™: Elements of Power™
and a shadow-laden firefight in
Perfect Dark Zero™
look completely different and
show the diverse ways just one
developer, Rare®, took advantage
of the GPU's flexibility.
"You
know if you have a 360 it will
look
as
good as it can possibly look."
—Pete Hines from developer
Bethesda
Developers tell the smart Xbox
360 which graphics engines to
use to make visuals as sharp as
they can be. The console depicts
the vastness of a space fleet
engaged in a battle hundreds of
miles across or a single human
face with equal aplomb.
More than Games
Xbox 360 is first and foremost a
gaming machine, and the number
of amazing launch games and the
intense focus on the gamer's
experience cannot be denied. But
Xbox 360 is also the center of
your digital entertainment
world. Not only will it play
DVDs, but the system supports
CDs, DVD-ROMs, DVD-R/RW, MP3s,
JPEGs, and more.
Xbox 360 Online
Xbox Live®, the premier console
online gaming service with more
than two million members, is
getting even better, with a huge
new center of online commerce
called Xbox Live Marketplace,
and best of all, Xbox 360 is
always online with your
high-speed Internet connection.
"It's the best development
environment
I've
seen on a console."
—id
Software's John Carmack
Xbox Live Silver, available to
anyone with an Xbox 360 or Xbox
360 Core System console, a hard
drive or a memory unit, and a
broadband connection, provides
many free features, including
messaging and downloads. The
second level of service—Xbox
Live Gold, with the option to
play multiplayer games
online—costs the same as your
original Xbox Live subscription.
USB? U Bet!
Xbox 360 boasts three
multi-purpose USB ports (two in
front, one in back), so there is
almost no end to the various
accessories and other pieces of
hardware that will connect to
the console and interact with
it. The keyword here is
versatility.
You can connect and stream media
from a wide range of portable
music players and digital
cameras, or stream your digital
music, photos, and more from
your connected PC with Microsoft
Windows XP or Windows XP Media
Center 2005 Edition. For more
information go to
www.xbox.com/media.
No More Wires
Wireless integration is one of
the most important aspects of
Xbox 360. Right out of the box,
the lightweight wireless
controller—in fact, up to four
lightweight wireless
controllers—connect instantly to
the console with no other
peripherals needed.
Thanks to a cycling signal that
avoids other wireless hardware
in your house (such as
telephones), there is never any
delay between your thumb and the
game.
The dedication to versatility
even carries over to recharging
your controller—with the Play &
Charge Kit, you not only have a
rechargeable controller battery,
but a charge cable that actually
recharges your battery pack
while you're playing, or while
Xbox 360 is in standby mode.
The wireless Xbox 360 controller
is actually lighter than the
wired Xbox Controller-S. Carry
the wireless experience over to
Xbox Live by plugging in the
pocket-sized Wireless Networking
Adapter.
Gamers First
Lest there be any doubt, one of
the sharpest aspects of Xbox 360
power is somewhat
unquantifiable—and that is the
slate of fantastic games you
play on the system and the way
the inner workings of the
console are all dedicated to
making Xbox 360 the ultimate
gaming experience. In addition
to eagerly anticipated Microsoft
titles like Kameo: Elements
of Power,
Project Gotham Racing® 3,
and Perfect Dark Zero,
you can also anticipate the
exclusive
QUAKE™ 4,
The Elder Scrolls IV: Oblivion™,
and
Call of Duty® 2, to
name a few—and that's just the
beginning.
Xbox 360 with the hard drive is
backward-compatible for an array
of original Xbox titles too,
which means both original and
Xbox 360 gamers will be able to
play in the same matches online
with Xbox Live.
The Competition? Meh.
Don't want to take our word for
it? Check out the GameSpot.com
"Tech Head-to-Head"
article published during E3,
where they said, "The real power
of the 360 is in its networking
ability. We can't forget that
Bill Gates's new system can also
reach across the network to
access media from local,
Windows-based PCs."
Then there's
Major Nelson, who did a
nifty comparison (with charts
and everything) where he
concludes, "When you break down
the numbers, Xbox 360 has
provably more performance than
PS3."
What the Developers Say
Who could be better judges of
hardware than the game
developers themselves?
"It's a wonderful machine to
work with. I never lied about my
impression of the hardware. It's
definitely software-friendly
hardware. From a developer's
perspective, it's exactly the
kind of hardware you want to
work with."
—Tomonobu Itagaki, leader of
Team Ninja and creator of
Ninja Gaiden® and the
Dead or Alive®
series, quoted at E3 2005.
"It's the best development
environment I've seen on a
console."
—id
Software's John Carmack on Xbox
360, quoted at QuakeCon 2005
(reported on
GameSpy).
"The advantage of the Xbox 360
is that it's designed to run our
game, period. You know if you
have a 360 it will look as good
as it can possibly look."
—Pete Hines from developer
Bethesda, quoted on
1up.com.
"I can't speak much for Sony
right now—yeah, we're working on
stuff for the PS3 but honestly
I'm so busy with Gears [of
War] that it's all I'm
seeing and I can tell
you—Microsoft is giving you a
hell of a system. This thing is
a BEAST and is capable of MUCH
GREATNESS."
—Cliff "Cliffy B" Bleszinski,
creator of the Xbox 360 shooter
Gears of War™, on his
1up.com blog.
That Indefinable Quality
Talk about numbers all day—and
without a doubt, the numbers on
Xbox 360 show how powerful the
new console is. But beyond
simple numbers, there's the
power of having one system that
serves as the center of your
entertainment lifestyle.
Xbox 360 isn't just about
swinging its stats around like a
club, it's about bringing you
into the club. The
Media Center Extender, wireless
adaptability, an endless variety
of USB-compatible hardware, and
of course the greatest games in
the world make the power of Xbox
360 crystal clear.
Welcome to the next generation
of gaming with Xbox 360.
Article
by Danny Chihdo